Ebook Pre-Order Experience
Crafted the UX/UI and branding for the eBook pre-order site, helping drive 35k+ in sales and 100k+ in revenue.
Product Vision
What we wanted users to feel and accomplish.
Design a high-converting pre-order experience that builds trust quickly and drives purchase intent from cold and warm traffic.
Challenge We Had to Solve
The friction points that were hurting clarity, trust, or conversion.
The offer needed a stronger narrative arc and clearer conversion flow to support purchase confidence before launch-day urgency dropped.
Strategic UX Response
How I translated insight into interaction, hierarchy, and decisions.
I developed a conversion-focused page structure with clear benefit framing, proof placement, and friction-reducing checkout cues. Brand direction and UX were intentionally paired to create emotional resonance and action clarity.
Outcome / Impact
- 35k+ in direct pre-order sales
- 100k+ in attributed revenue impact
- A repeatable launch-page framework for future offers